Visitors are encouraged to pick up a copy of the map, take a stroll through the township and enjoy the many stories brought to life through mural art.
These stunning and varied murals can be found across the township, bringing colour, creativity and storytelling to the heart of the Campaspe region.
The trail highlights the community’s resilience, artistic talent and local history, offering residents and visitors a unique way to explore Rochester.
Campaspe Shire Mayor Daniel Mackrell said the mural trail offered a great reason for people to visit the town.
“Rochester has become a significant destination for public art, and the Mural Trail showcases the incredible creativity and stories embedded within our community,” Cr Mackrell said.
The launch of the map coincided with the 2026 Rochester Mural Festival, with the festival being the perfect time to release the map and encourage people to explore all 22 mural sites.
The Rochester Mural Festival runs each March, with artists painting murals on a theme in Mural Park on Moore St, Rochester.
Increased visitation from the festival and the coinciding trail, not only boosts local businesses but also strengthens the community’s pride in the town.
The new map highlights each artwork location, offering an easy self-guided experience for families, art lovers and tourists.
Printed copies of the Rochester Mural Trail map are available from the visitor information centres in Rochester and Echuca.
You can download the map from campaspe.vic.gov.au or visitechucamoama.com.au
13°C